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News

Kids, Race and Unity

Rachel Bozek

In June 2020, I had the honor of contributing to the creation of companion pieces for the Kids, Race and Unity special on Nickelodeon, hosted by Alicia Keys.

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#KidsTogether: Addressing the Global Pandemic Head On

Rachel Bozek

In the spring of 2020, when the public health crisis was still a new element of all of our lives, I worked with Nickelodeon’s Public Affairs Department to put together this guide to talking about the global pandemic. This was a companion piece to the special that aired on March 27, 2020, hosted by Kristen Bell.

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It's Census Time!

Rachel Bozek

Earlier in 2020, I wrote this Census awareness piece for Nickelodeon Public Affairs. I learned quite a bit about what a difference the U.S. Census can make and why it’s so important to participate.

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Ways to Make a Difference Throughout the Year

Rachel Bozek

As part of Nickelodeon's HALO (Helping And Leading Others) movement, I've written several articles offering kids—and adults—ideas for ways they can make a difference. One of my favorite articles in this series was a list of suggestions for ways to HALO throughout the year, called "Service Ideas for a Whole Year of HALO-ing."

And here are the others I wrote for this series!

  • "Make Someone's Day with a Random Act of Kindness"

  • "Meet Alex Knoll"

  • "Have a Blast Doing Good"

  • "Show Gratitude at the Holidays"

  • "Meet Marley Dias"

  • "Make a Difference with a Care Package"

  • "10 Steps to a Donation Drive"

  • "Malala: An Inspiration for Education"

  • "5 Facts to Up Your Anti-Bullying IQ"

  • "Save Water Like You Mean It"

  • "4 Ways to Help Shelter Animals"

Financing Ideas for Small Businesses

Rachel Bozek

I recently wrote an article for Invision about financing opportunities for eyewear practices. Several of the tips in here could really work for any small business, so don't look away just because you're not an eye care professional! Click here to read Learn About the Financing Opportunities Available to Your Practicefrom the Nov/Dec issue of Invision.

Nickelodeon HALO Interview with Marley Dias

Rachel Bozek

If you haven't heard of Nickelodeon's HALO Movement, it's definitely worth your click. It's the company's campaign encouraging kids to always be Helping And Leading Others. Over the past few months, I've written a series of articles for the HALO site. One of the most fun, interesting, and important pieces I got to do was this interview with Marley Dias, founder of the #1000blackgirlbooks movement and an overall amazing individual. Click here to read the interview!

EMS: Not Just a Ride to the Hospital

Rachel Bozek

Several weeks ago, I accepted an assignment from A&E to write about Emergency Medical Service (EMS) practitioners, as part of National EMS Week. Before I got this assignment, I had never watched Nightwatch. And when I started reaching out to paramedics around the country for "6 Things EMS Squads Want the World to Know," I had no idea how much I would learn. (Hint: Way more than six things.) These individuals are true heroes, and have some amazing stories to tell. So if you know an Emergency Medical Service practitioner (this includes EMTs and paramedics), thank them. And before you ask them anything, read the article!   

Practice(s) Making Perfect

Rachel Bozek

In mid 2016, I began writing for Invision Magazine, a trade magazine for the optical industry. I'm in my seventh year covering this field and...wait for it...I don't wear glasses. Seriously. Regardless, I've come to find this universe within our universe to be interesting, fun, and incredibly educational. Eye health awareness is a total thing. Get on it, if you're not already there.

So far for Invision, I've covered several eyecare practices around the U.S. and written guides on a range of topics from super-specific optical pointers (like raising recall rates) to more general business tips. The article linked here focuses on helping businesses up their digital marketing game. While the piece was written in the context of eyecare practices, these tips can really apply to any business looking to increase engagement on social media—especially when said engagement can translate into new business. 

Big thanks to the vendors who offered their take on what businesses should keep in mind as they develop a digital marketing strategy! Looking forward to what 2017 has in store!

Defocus Media
defocusmedia.com

EyeVertise
eyevertise.com

Muse Marketing Group
themusemarketinggroup.com

Sequal Consulting
sequalconsulting.com

The Unique Technique
the-unique-technique.com

BOO! Frightlopedia is here!

Rachel Bozek

Nearly three years from the first call about this project, Frightlopedia is out. I'm very proud to have contributed several entries to this book, brilliantly written by Julie Winterbottom and beautifully (and spookily!) illustrated by Stefano Tambellini.

 

Kickin' It With BatteryPOP

Rachel Bozek

BatteryPOP is a super-fun, SAFE site for kids, and periodically I interview kids who "pop" for the site's blog. These wise-beyond-their-years kids are doing impressive, responsible, and absolutely newsworthy things. Here's my most recent interview, with Kira Weiss, one of the founders of an organization called FUND-a-Field.  

Blast from the Nick Mag Past

Rachel Bozek

I spent about 10 years as an editor at Nickelodeon Magazine, during which time I did everything from dress up hot dogs for the summer (really) to take a tour of the Bureau of Engraving in Washington, DC. So I was thrilled to see MTV throw the original Nick Mag some love the other day with this article! Fun fact: the Drake & Josh cover story featured at the top was one of the most hilarious and fun interviews I did during my decade at NM. And check out #14...That article was one of the first pieces I wrote for the magazine. Whatever did happen to Eddie McDowd, anyway? 

A Great Jersey Bites Weekend

Rachel Bozek

I'm no chef, but I love editing articles about food every day (and occasionally writing them) for Jersey Bites. Here I am (at right) with Jersey Bites founder and executive editor Deb Smith. We had a great weekend hosting chef demos and talking to some fine NJ fans and friends. Deb's beautiful Jersey Shore Cookbook will be out on April 12.